An article by Chandra Johnson of the Patriot Ledger investigates the potential harm prescription drug ads can have on individuals seeking relief. The American Medical Association is stead-fast in its position against direct-to-consumer advertising, citing it "inflates demand for new and more expensive drugs, even when these drugs may not be appropriate". Johnson interviewed Dr. Donohue regarding this issue of over-, and unnecessary, use of prescription drugs. Can it be regulated? What about those ads which spark necessary awareness of diseases and treatment options?